LAF U.S.Entering the U.S.
B2B CREATOR CAMPAIGNS FOR THE UNITED STATES
We plan and deliver creator-led campaigns that help B2B brands build credibility, reach decision-makers, and support growth in the U.S. market.
Les Années Folles’ experience includes campaigns for U.S.-headquartered brands such as American Express, QuickBooks, and HubSpot. LAF is building a focused U.S. presence, led by Strategic Partner & North American Lead Petia Abdur-Razzaaq, to bring its B2B creator campaign expertise to U.S. organizations.
THE U.S. OPPORTUNITY
LAF brings a proven B2B creator campaign model to U.S. companies with messaging, talent selection, and activation shaped for American audiences
A plan tied to your U.S. audience and business goal
Creators selected for their credibility and industry fit
One team for content, activation, and reporting
WHAT WE DO
Choose a focused campaign or bring several formats together around one business objective
Put your message in front of relevant professional communities through trusted industry voices
Help leaders share clear, useful points of view that build recognition and trust
Turn expertise into interview, podcast, and video content made for professional audiences
A CLEAR CAMPAIGN PROCESS
Creators selected for expertise and audience fit
A campaign concept and content built around your message
Reporting on:
WHERE WE HELP
Introduce a solution to a new audience with locally relevant voices
Build awareness and give buyers expert context around a new offer
Connect with decision-makers through creators who understand their field
Extend campaign reach and give sales teams trusted content to share
SELECTED WORK
GET CONNECTED | TALK WITH OUR U.S. TEAM
